The Science of Whitening

Strategies on engaging patient whitening discussions and the management of patient clinical outcome expectations will be explored. We will include discussing the implementation of a predictable, efficient, and state-of-the-art whitening system empowered with advanced ionic technology that will transform the whitening experience for both the dental practitioner and patient.

Learning Objectives:

• Explain how tooth-whitening technology works
• Indications for home and professional tooth whitening options
• Effective conversation to discuss tooth whitening and expectations with patients
• Make clinical decisions about patient selection for successful tooth whitening
• Determine effective patient tooth whitening messages and marketing methods